As the leading domestic bank in Hong Kong and a good corporate citizen, our commitment to serve our community extends beyond the provision of quality banking and financial services. We seek to have a positive impact on our communities and participate in a wide range of programmes and activities to promote social development, personal empowerment and long-term economic growth.
We believe in facilitating wider access to educational and social enrichment opportunities and in promoting the benefits of a healthy lifestyle. We also seek to inspire and empower underprivileged groups and break down barriers to social integration. By playing a part in creating an aspiring and compassionate population we are helping to ensure our own business will flourish in the years ahead.
Since 2005, we have provided over HK$250m in financial support - including around HK$31m in 2014 - for community development initiatives. In line with our belief that building strong human connections underpins lasting positive change, our staff also give their time to serve worthy causes. We also establish long-term partnerships with leading local non-governmental organisations and other institutions that are working to improve community well-being and build a bright tomorrow.